Quotes by : Derek Thompson

It is tempting to say, as my friend suggested, that these online identities are caricatures of the real....

People have all day to talk about what makes them ordinary. It turns out that they want to share what....

In the psychology of aesthetics, there is a name for the moment between the anxiety of confronting something....

It begs for a gospel of perseverance through inevitable failure... There is no antidote to the chaos....

To sell something familiar, make it surprising. To sell something surprising, make it familiar.

This long-tail distribution of returns is why it's important to be bold. Big winners pay for so many....

Cultural products will spread faster and wider when everybody can see what everybody else is doing. It....

It is not merely the feeling that something is familiar. It is one step beyond that. It is something....

When something becomes hard to think about, people transfer the discomfort of the thought, to the object....

The line from psychologists is, if you’ve seen it before, it hasn’t killed you yet.