Quotes by : Herbert Simon

Everyone designs who devises courses of action aimed at changing existing situations into preferred ones.....

I don't care how big and fast computers are, they're not as big and fast as the world.

The proper study of mankind is the science of design.

What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth....

The world is vast, beautiful, and fascinating… even awe-inspiring, but impersonal. It demands nothing....

One finds limits by pushing them.

Engineering, medicine, business, architecture and painting are concerned not with the necessary but with....

In the computer field, the moment of truth is a running program; all else is prophecy.

Learning is any change in a system that produces a more or less permanent change in its capacity for....

Anything that gives us new knowledge gives us an opportunity to be more rational.