It may be necessary to change our brand,.... : Quote by Assegid Habtewold

“ It may be necessary to change our brand, catch phrases, strategy, design, etc. once in awhile. It may give us competitive advantages. But a change that demands the change of the SOUL of who we're doesn't deserve to be entertained. ”

Assegid Habtewold
  • From : The 9 Cardinal Building Blocks: For Continued Success in Leadership
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