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Author - Frank Luntz
Quotes by : Frank Luntz
Pain
There are people still in the Republican Party that I believe practice the communication of anger, of....
Personality
What matters most in politics is personality. It's not issues it's not image. It's who you are and what....
marketing
We have put our words on steroids and amped the language up so high that unless we communicate in overdrive....
You
The way you communicate an idea is different than the way you communicate a product.
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Blame yourself when things go wrong, and give credit to others when things go right. The process of giving....
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Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening....
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Winners recognize that even when they aren’t physically selling a product, they are always selling....
Example
Republicans use think tanks to come up with a lot of their messages. The think tanks are the single worst,....
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Democracy is the art and science of running the circus from the monkey cage. H. L. MENCKEN
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I have missed more than nine thousand shots in my career. I have lost almost three hundred games. On....
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