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Author - George Lois
Quotes by : George Lois
World
Ad agencies do all kinds of market research that ask people what they think they want, and instead, you....
Think
I don't design. I get what I think is a big idea, and I put the idea down. I'm not a designer. I'm a....
inspiration
If you don't burn out at the end of each day, you're a bum.
Creativity
Look at the news stand, you know? I mean, it's a cacophony of famous people or people who want to be....
branding expert
Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists....
creativity
Creativity can solve almost any problem. The creative act, the defeat of habit by originality, overcomes....
History
The 1960s was a heroic age in the history of the art of communication - the audacious movers and shakers....
ambition
If a man does not work passionately - even furiously - at being the best in the world at what he does,....
inspirational
Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.
Advertising
Because advertising and marketing is an art, the solution to each new problem or challenge should begin....
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